DEEP: The Story of Skiing and the Future of Snow recently went live on Kickstarter. One week after launching, the DEEP project is already 34 percent funded. With 20 days left to the end of the campaign, and the official launch of the book set for November 15, DEEP is well on its way to landing in bookstores across the country.
"It's an unorthodox way of funding a book," author and POWDER Features Editor Porter Fox said. "But we're trying to spread the word about disappearing snow in the Northern Hemisphere, and we're doing it every way we can."
DEEP scored partnerships with Protect Our Winters, Patagonia, POWDER and the SHIFT festival to help promote the book. Rossignol, Fischer, Volkl, Armada, DPS and a half dozen POWDER magazine photographers chipped in to help create the Kickstarter rewards—that include fat skis, limited edition 18×24 photographs signed by top POWDER shooters, and electronic and digital versions of the book.
DEEP follows the rise of skiing from prehistoric Norwegian hunters to present-day freeriders and the current struggle to mitigate climate change and save snow. Fox travels through the most celebrated mountains in the Northern Hemisphere—from Washington's Cascade Range to the European Alps—to talk to alpinists and leading scientists about climate change and its effect on snow. Ultimately, he found a story that is far larger than the demise of skiing.
"This is not simply a book about saving fresh tracks," Fox says. "It is about activating the entire skiing community to help save the world."