45 Years

Celebrating the anniversary of “The Other Skiing Experience” with a new logo and redesigned magazine

A bookshelf in the POWDER offices holds every issue, over 250, organized by volume, beginning in 1972. They are a source of inspiration, pride, laughs (those ’80s covers!) and historical reference. While many trends have come and gone, the magazine’s spirit has remained the same. The way we ski has changed. Why we ski has not.

“To us powder means freedom, with an emphasis not on how you do it, just doing it more,” the founding editors Dave and Jake Moe wrote in Powder’s first issue. In 2016, that simple and beautiful ethos still holds true.

This week we’re adding another magazine to the shelf, the first of our 45th volume. With the release of issue 45.1, which showcases a new logo, and the commencement of our 45th anniversary, we’ve compiled a digital archive that includes a feature story representative of each volume. The stories are a celebration of Powder—and skiing’s—rich history, a reminder of where we’ve been, and, inevitably, where we’re going.
—John Clary Davies, Powder Editor

When you look at the early designs of the 1970s, there’s a lot of variety. It changed often. From the simple, understated approach of the first two issues to more free form logos throughout that decade. We look back at these designs with admiration and a touch of nostalgia. They were less structured and more expressive than some of the conservative approaches of the 1990s as well. Our most recent logo has been one of our favorites and we’ve held on to it for 7 years.

With the 45th volume upon us it was the right time to further the legacy with a new logo. The new design has tones of that 70s era merged with a modern vibe.

An important consideration with the new logo is how it interacts with photos in both composition and mood. As we choose our cover images this year, our focus is on the feeling they exude more than anything else. Our goal is for you to respond emotionally, instilling dreams of ski days past, present, and future. To accomplish this for you on some level is what matters to us more than anything.
—David Reddick, Director of Photography

Just as the seasons come and go, so do the people who make up this magazine. Unfamiliar faces breathe new enthusiasm, and the deep rooted history of Powder stretches a little bit deeper. Through every transition, the logo has always been a genuine reflection of the people who represent it. We hope this new look conveys a recollection of everywhere we’ve been and a nod to everything we hold dear about skiing.
—Tyler Hartlage, Art Director

The Classics

In celebration of POWDER’s 45th Anniversary, here are select stories from every volume:


Making The Break

Hitchhiking from Alta to Portillo. This story published in Powder’s first issue (Volume 1, Issue 1)

By Richard Barnum Reece

Volume 1, Issue 1, 1972


Winter: The State of Mind

Winter is more than December through March

By John Kubiak

Volume 2, Issue 1, 1973


Deep Powder, Sunshine, and the Single Ski

The original monoski
By Mike Doyle
Volume 3, Issue 1, 1974


Why Does Man Ski Powder?

A magnificent obession… in its purest form

By Warren Miller

Volume 4, Issue 1, 1975


Alpine Touring—The Alternative Approach

An introduction to backcountry skiing in British Columbia

By Bob Albrecht

Volume 5, Issue 2, 1976


Volcano Skiing in Mexico

Steve McKinney and company fly south to ski Mexico’s three largest volcanos

By Bruce Fessenden

Volume 6, Issue 4, 1977


Secrets of the Steep

Pointer Number 8: Do not panic. And other wise words from 1978 about skiing steep terrain in Taos.

By Weems Westfeldt

Volume 7, Issue 1, 1978


The Golden Age of Powder

Recollections of Alta circa 1950, when the Collins chair was a single

By Jack White

Volume 8, Issue 4, 1979


Skiing the Presidential Range

New Hampshire’s Presidential Range is not a place to be taken lightly by the adventuring ski mountaineer

By Clyde Smith

Volume 9, Issue 3, 1980


The Spy Who Gloved Me

Captain Powder leads a rebel adventure to combat the “back-to-blah gang” and bring style back to skiing

Volume 10, Issue 1, 1981


Sketches of Spain

Places to go fast, places to scare yourself, places to take it easy, and places to rattle your teeth out

By Steve Barnett

Volume 11, Issue 3, 1982


The Ridges of Taos

“Even in the ’80s, we’re an area still being discovered.” Skiing the upper ridges and Kachina Peak at Taos.

By Daniel Gibson

Volume 12, Issue 3, 1983


Great Scot!

A 1985 interview with the jump master of Squaw Valley, Scot Schmidt

By Chaco Mohler

Volume 13, Issue 7, 1985


Pinhead’s Progress

An account of traveling the world on 210 centimeters, in search of the perfect telemark turn

By Yvon Chouinard

Volume 14, Issue 5, January 1986


Tracking Cody

Championship skiing in Jackson Hole, plus a few important works on the mechanics of making eights

By Bob Peters

Volume 15, Issue 3, November 1986


Gnarly Days, Rad Nights

Will time wait for filmmaker Greg Stump?

By Steve Casimiro

Volume 16, Issue 3, November 1987



Captain Powder’s alter ego (and the co-founder of POWDER) talks about working, playing, and life as the consummate ski bum

By Steve Casimiro

Volume 17, Issue 3, November 1988


Powder Yo! Powder No!

The good, the rad, and the just plain ugly ski jackets, pants, and accessories of 1989

By Don Patton

Volume 18, Issue 2, October 1989


Blown Away in Verbier

Chasing Ace Kvale, John Falkiner, and the Clambin’ kids across Verbier’s steep terrain

By Casey Sheahan

Volume 18, Issue 4, December 1989


The Hole Story

Jackson changes a man…and his schedule, too

By David Goodman

Volume 19, Issue 4, December 1990


Extreme. No, Really.

The world you-know-what championships in Valdez, Alaska

By Steve Casimiro

Volume 20, Issue 1, September 1991


Mount Salsa—Kirkwood, California

Some—but still not many—Tahoe skiers are turning their back on the lake for the spice of Kirkwood

By Rob Story

Volume 21, Issue 1, September 1992


L.A.’s Hairy Backside

Mount Baldy shatters the myth that you can’t find great skiing in Southern California

By Rob Story

Volume 22, Issue 7, March 1994


Little Areas That Rock

Steep, deep, and cheap turns at five unspoiled hills: Bridger Bowl, Smugglers’ Notch, Snow King, Homewood, and Solitude

Volume 23, Issue 2, October 1994


The Planetary Snow Bohemians Will Save Us All

A bunch of cliff-jumping, dumpster-diving, no-account bums can redeem our sport—if the ski establishment only lets them

By Rob Story

Volume 24, Issue 1, September 1995


Going Down Big

First descent of the Grand Teton’s Hossack-MacGowen couloir

By Mark Newcomb

Volume 25, Issue 2, October 1996


That Girl: Kristen Ulmer

When you’re a princess, you can be whoever you want. Just ask Kristen Ulmer.

By Leslie Anthony

Volume 26, Issue 7, March 1998


The Man: Shane McConkey

Shane McConkey is fast on his way to ruling the ski world, yet all he ever wanted was to ski and keep the sport cool

By Leslie Anthony

Volume 27, Issue 3, November 1998


Six Days on the Fracture Line

Doug Coombs’ Verbier Steep Camp becomes something more during the storm of a lifetime

By Keith Carlsen | Photos by David Reddick

Volume 28, Issue 2, October 1999


Full Nelson

An epic struggle—to leave Canada

By Porter Fox

Volume 29, Issue 3, November 2000


Casino Royale

Matchstick Productions and POWDER bet the house on a mid-winter boat trip deep into British Columbia’s Coast Range. The prize? Deep powder, first descents, and a little slice of heaven on Earth

By Keith Carlsen | Photos by David Reddick

Volume 30, Issue 1, 2001


Being Candide

The portrait of the artist as a young skier

By Michel Beaudry

Volume 31, Issue 6, 2003


Mountain Men

North America’s best ski mountaineers

Volume 32, Issue 2, October 2003


Swift. Silent. Deep.

The Jackson Hole Air Force looks to its sordid past to stay alive

By Steve Casimiro

Volume 33, Issue 3, November 2004


Danger Kitty

The feline tendencies of Ingrid Backstrom

By Derek Taylor

Volume 33, Issue 4, December 2004


Rebirth on the Northern Island

The magical pull of Niseko, Japan

By Porter Fox | Photos by David Reddick

Volume 34, Issue 1, 2005


Meet the Ferals

Five skiers living on the outskirts of society, striving for minimalism and the almighty turn

Volume 35, Issue 5, January 2006


Disturbing the Piste

An old cop car chases storms and ski dreams down the great American highway

By Matt Hansen

Volume 36, Issue 1, September 2007


Something in the Way

The avant-garde perspectives of Mark Abma

By John Stifter

Volume 37, Issue 3, November 2008


The Catalyst: Shane McConkey

How one man changed a sport

By Micah Abrams

Volume 38, Issue 1, September 2009



Skiing in Nevada’s Heart of Darkness

By Hans Ludwig

Volume 39, Issue 1, September 2010


The Return of the Extreme Skier

Armed with fat skis, skiers are stepping around old boundaries on the steepest slopes

By Hans Ludwig

Volume 39, Issue 4, December 2010


The History of Skiing, 5000 B.C.-2011

In celebration of Powder’s 40th anniversary, a timeline of skiing

By John Clary Davies

Volume 40, Anniversary Issue, 2011


Nature’s Feedback

Why are so many of the best skiers dying?

By Matt Hansen

Volume 41, Issue 4, December 2012


Deep: The Future of Skiing in America

How climate change is affecting our mountain communities

By Porter Fox

Volume 42, Issue 1, September 2013


Street Roots

Embedded with two urban ski crews—the modern day antithesis to mainstream skiing

By Kade Krichko

Volume 43, Issue 6, February 2015


Dawn in Siberia

Discovering a fringe freeride community, deep powder, and skiing’s origins along the Trans-Siberian Railway

By John Clary Davies

Volume 44, Issue 1, September 2015



Deep Snow. National Parks. 45 Years.

Volume 45, Issue 1, September 2016