SALT LAKE CITY, UTAH (Feb. 18, 2014)- Following an exciting competition in Crested Butte, the Subaru Freeride Series (SFS) now prepares for its next stop in Telluride, Coloorado March 20-23. The event will feature a 4-star Freeride World Qualifier (FWQ) ski and snowboard competition March 21 and 22, and a 2-star Junior Freeride Tour (JFT) competition for athletes age 12-18 on March 23. Telluride has experienced wonderful ski conditions this season. Fans are encouraged to join the event onsite or online. The adult 4-star finals, Saturday March 23, will be webcast live on subarufreerideseries.com.
The stop at Squaw Valley and Alpine Meadows, previously scheduled for Feb. 19-23, has been rescheduled to March 26-30 in an effort to provide athletes the best competition conditions possible. The stop will include both 2-star and 4-star adult competitions, and a junior competition. More information on the Squaw Valley stop will be released soon.
Each Subaru Freeride Series event will take place as part of the Subaru Winter Fest, a weekend event focused on educating snow enthusiasts of all abilities about the sport and evolution of freeride through unique exhibits and activities. Entertainment also includes special performances by Steele Pulse March 20 at the Telluride Conference Center and Michael Franti & Spearhead March 23 at the Sheridan Opera House.
“We are very excited to bring the Subaru Freeride Series to Telluride,” said Bryan Barlow SFS event director. “Telluride is known for its incredible big mountain terrain and culture making it the perfect fit for this series. Freeriders of all ages and abilities will be able to enjoy the event by spectating, participating in the festival or attending two amazing musical performances.”
The series will provide athletes the opportunity to earn valuable Freeride World Qualifier points in pursuit of advancing to the 2015 Freeride World Tour. In addition to podium awards, one skier and snowboarder at each event will be selected as the recipients of the Backcountry.com Sick Bird award.
Subaru Freeride Series 2014 partners include: Subaru of America, The North Face, Sierra Nevada, Clif Bar, and Backcountry.com. In addition, to these sponsors POWDER and Snowboard magazine are the official media partners of the 2014 Subaru Freeride Series. The adult finals competition of each stop will be webcast live on SubaruFreerideSeries.com.
For athlete information visit the new Freeride Series page on Facebook, follow the Subaru Freeride Series on Twitter, or contact Andrea Logan, MSI athlete relations manager, at email@example.com or (801) 349-4616.
Telluride Ski Resort
Colorado’s San Juan Mountains boast some of ski country’s most incredible terrain, and Telluride is its mecca, stashed amongst the highest concentration of 13,000- and 14,000-foot peaks in North America. The stunning scenery is undeniably some of the most beautiful in the Rockies. Living up to its reputation for legendary terrain, Telluride Ski Resort has something for everyone. The Plunge, Revelation Bowl and Gold Hill offer plenty of steeps for experts. See Forever and Prospect Bowl provide the ideal terrain for intermediates and the wide open, gentle slopes of Ute Park and The Meadows start beginners off right while enjoying the endless scenery of the San Juans.
Subaru of America, Inc.
Subaru of America, Inc. is a wholly owned subsidiary of Fuji Heavy Industries Ltd. of Japan. Headquartered in Cherry Hill, N.J., the company markets and distributes Subaru Symmetrical All-Wheel Drive vehicles, parts and accessories through a network of more than 600 dealers across the United States. All Subaru products are manufactured in zero-landfill production plants and Subaru of Indiana Automotive Inc. is the only U.S. automobile production plant to be designated a backyard wildlife habitat by the National Wildlife Federation. For additional information visit www.subaru.com.
The North Face
The North Face, a division of VF Outdoor, Inc., was founded in 1968. Headquartered in Alameda, California, the company offers the most technically advanced products in the market to accomplished climbers, mountaineers, snowsport athletes, endurance athletes, and explorers. The company’s products are sold in specialty mountaineering, backpacking, running, and snowsport retailers, premium-sporting goods retailers, and major outdoor specialty retail chains. For more information, go to www.thenorthface.com.
About Sierra Nevada Brewing Co.
Founded in 1980, Sierra Nevada Brewing Co. is one of America’s premier craft breweries, highly regarded for using only whole-cone hops and the finest quality ingredients. The pioneering spirit that launched Sierra Nevada spans more than three decades, with innovation emerging from both the brewhouse and sustainability initiatives. Sierra Nevada has set the standard for artisan brewers worldwide as a winner of numerous awards for its extensive line of beers including Pale Ale, Torpedo®, Porter, Stout, Kellerweis® and a host of seasonal, specialty and limited release beers. Learn more at www.sierranevada.com.
About Clif Bar & Company
Clif Bar & Company is a leading maker of nutritious and organic foods and drinks, including CLIF® Bar energy bar, LUNA®, The Whole Nutrition Bar for Women®; and CLIF Kid®, Nourishing Kids in Motion®. Focused on sports nutrition and snacks for adventure, the family and employee-owned company is committed to sustaining its people, brands, business, community and planet. For more information on Clif Bar & Company, please visit www.clifbar.com, check out our Facebook page at www.facebook.com/clifbar and follow us on Twitter at: www.twitter.com/clifbar.
Whether you’re summiting another 14-er or cresting your local KOM, backcountry.com has the gear to get you there. This is an invitation to feed your wanderlust, to rediscover the spark inside you and feel the strain of your muscles against the forces of nature. With mountains of gear from the world’s top brands, a herd of knowledgeable Gearheads, and lightning fast delivery, backcountry.com connects people to their passions.
Mountain Sports International, Inc. (MSI)
Mountain Sports International (MSI) is a private company, founded in 1997, to develop and produce action/adventure sports events and programming in North America. MSI operates the Swatch Freeride World Tour by The North Face, in addition to several other properties and concepts. MSI launched MSI Live in 2009, to provide live HD webcast production, content management, encoding, and satellite uplink & delivery. MSI provides event management services, infrastructure and expertise for high-end brands, including The North Face, Red Bull, Subaru, UFC, Burton and Sierra Nevada. MSI matches brand and culture, company and credibility, to create sought-after events that help to define the action sports culture. For more information, visit www.mtsports.com.