For Immediate Release
March 11, 2015 (Olympic Valley, Calif.) – On March 30th, the last Monday in March, Squaw Valley's infamous KT-22 chairlift will host the Mothership Classic. The entire mountain community is invited to join in a month-long fundraising campaign culminating in a lively on-snow phenomenon of skiers, snowboarders and retro mountain adventurers lapping the chairlift as many times as they can from 9am-4pm. Participants will obtain per-lap sponsorships and everyone is encouraged to embrace their own form of classic inspiration for the event. Throwback gear, vintage equipment and costumes are part of the program as a to tribute the lively history of Squaw Valley and Lake Tahoe's mountain lifestyle. There is no fee for entry into the event and donations raised will benefit local non-profit, the High Fives Foundation.
Interested participants should sign up as soon as possible using the online pledge platform available at www.west.highfivesfoundation.org. This will allow everyone to set up a personal pledge page and to begin reaching out amongst participants' own networks for donations. We encourage everyone to find support for the fundraising efforts via email, social media and word of mouth. Pledges can be made based on the number of laps completed or by a flat one-time donation.
"The goal when we started this event 5 years ago was to create something that allows everyone the opportunity to do something positive while spending a day on the hill," said Tristan Queen, Co-Founder of Arcade Belt Co. "Friends sponsoring friends for 25 cents a lap is really what this event was founded on. The original recipe was pretty simple and we haven't changed it much over the years… Helping others who have suffered life-altering injuries by spending a full day on KT chasing your friends around is about as good as it gets."
"Spending time in the mountains with our friends is exactly why we all live here," said Roy Tuscany, Co-Founder of the High Fives Foundation. "It's a huge honor being able to be part of an event that truly celebrates where we live." The High Fives Foundation is the non-profit beneficiary of the Classic. All funds raised are directed towards their mission of supporting the dreams of mountain action sports athletes by raising injury prevention awareness and providing resources and inspiration to those who have sustained life-altering injuries.
REGISTER HERE: www.west.highfivesfoundation.org
EVENT: Monday, March 30, 2015 – Squaw Valley Resort, Olympic Valley, Calif.
8:00am – 9:00am: Meet at Olympic House, Squaw Valley Resort for Mothership Classic Registration
9:00am: Load KT-22 Chairlift and begin Mothership Classic
4:00pm: End Mothership Classic
4:30pm: Awards at Fireside Pizza, Squaw Valley Village, Squaw Valley Resort
COST: FREE to participate. Fundraising beforehand is encouraged
About High Fives:
The High Fives Foundation is a Tahoe-based, national 501.c.3 non-profit organization that supports the dreams of mountain action sports athletes by raising injury prevention awareness while providing resources and inspiration to those who suffer life-altering injuries. Formed as a way to “pay-it-forward” from his own life-altering injury and recovery process, founder Roy Tuscany, along with the foundation's staff and board of directors, are dedicated to helping traumatically injured athletes. The Foundation has helped 70 athletes in 19 states to date since its inception in 2009. For more information visit http://www.highfivesfoundation.org.
About Arcade Belt Co.:
Established in Olympic Valley, California in 2010, Arcade creates belts that are comfortable, durable, and original. We take inspiration from our adventures; whether it be seeking tranquility among the mountains, chasing swell along the coasts, or experiencing new cultures around the world. Our lifestyle is rooted in all that we make. For more information visit http://www.arcadebelts.com.
About Squaw Valley:
Our Lake Tahoe Ski Resort has 6,000 skiable acres of skiing and riding terrain, accessed by 42 chair lifts, terrain parks and half pipes, spread across eight beautiful mountain peaks. At Squaw Valley Alpine Meadows you'll find terrain for those who’ve never set foot on the snow to extreme athletes and Olympians past, present, and future. We don't keep the fun to the slopes, either. From family activities like snow tubing to luxurious spa treatments, there are endless activities and events awaiting you at Squaw Valley Alpine Meadows throughout the year. For more information visit http://squawvalley.com .