Rossignol refreshes its Freestyle Team with an eye on the 2014 Olympics
From Rossignol.com — Looking ahead to the major sports events in the calendar, Rossignol is announcing changes to its Freestyle Team and a new recruit.
Rossignol, a major player on the Freestyle scene
For many years Rossignol has been well established as a major player in Freestyle, through legendary products like the Scratch or the S4, and iconic riders like Candide Thovex, or more recently Kevin Rolland and Xavier Bertoni.
Rossignol’s riders have amassed some exceptional results, including 10 Winter X-Games medals in 8 years!
Rossignol will continue to be a driving force in the development of the sport with a refreshed team for 2011/2012 and beyond.
From rookies to X-Games stars: discovering and supporting riders, helping them shine
Rossignol’s philosophy has always been to support the development of young athletes. It works tirelessly to discover them, ensuring that it has a presence on the ground via Freestyle clubs and coaches. Rossignol has also created event formats for detecting young prospects such as the Rossignol Air Tour.
Our athlete support does not stop with the product – it embraces all profile-raising tools, including video. In winter 2008/2009 Rossignol launched Rooster TV to nurture freeski and snowboard culture on the internet. Bringing together Xavier Bertoni, Kevin Rolland and Mathias Lopez for the first time, this enabled Rossignol to differentiate itself with original high-quality programming. The creative trio then gave rise to the well known web TV site followus.tv, which we are actively supporting.
2012-2014: a fresh start, a new story
After 8 magical years with Rossignol and 4 Winter X-Games golds, Kevin Rolland is starting a new chapter. Kevin was discovered in 2004, with his friend Xavier Bertoni. We were behind him as he developed and exploded onto the scene, becoming one of the biggest names in international Freestyle with one of the most glittering records, including 4 X-Games golds in Superpipe. Few athletes have pushed back the boundaries as far as Kevin, with the new tricks he has invented and his way of imposing his own style. Although we would have liked to continue this incredible partnership, Kevin has decided to take another route. We respect his decision and wish him every success in the rest of his career.
The road to Sochi 2014
The announcement that the Half-pipe will be an Olympic sport from 2014 is a real milestone in the development of Freestyle.
With this in mind – and faithful to its sporting traditions – Rossignol has assembled a highly competitive Freestyle team, younger but still well-balanced, to carry its banner at the Winter X-Games and begin preparations for the upcoming Olympics.
Xavier Bertoni (2 X-Games medals), is returning in great form and super-motivated for the new season. This year, armed with his Pro Model, he will prove once again that he is among the world’s best.
David Wise, the 21-year-old American, is in the Superpipe Top 5 and will also be a serious contender for an X-Games medal.
Finally, Rossignol is preparing for the future with a brand new recruit, a young French rider of talent and promise whose name will be revealed shortly.
We are very confident in the potential of this team, which is made up of riders whose talents complement each other brilliantly. A new and absorbing season is about to begin, a chance for them to express themselves and share their style, enthusiasm and appetite at the major events to come.